The advertisement comes barely a week after Sony Computer Entertainment Europe announced that the company still valued its European customers and that rumors of a GBP40 million PlayStation 3 ad campaign being scrapped were false.
Wednesday, September 13, 2006
PS3 Ad Appears In European Football Match.
Despite the launch of the PlayStation 3 being delayed in Europe, fans were surprised to seean advertisement for the console at a UEFA Champions League match between Barcelona and Levski Sofia. The simple banner advertisement featured a black background, with the words, "PLAYSTATION 3" and the PlayStation brand logo.
The advertisement comes barely a week after Sony Computer Entertainment Europe announced that the company still valued its European customers and that rumors of a GBP40 million PlayStation 3 ad campaign being scrapped were false.
The advertisement comes barely a week after Sony Computer Entertainment Europe announced that the company still valued its European customers and that rumors of a GBP40 million PlayStation 3 ad campaign being scrapped were false.
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